Saying goodbye can be painful and not the easiest thing to do. Think back to a time in your life when you had to say goodbye. Visualize where you were and how you felt. I faced two very difficult goodbyes within the same month… September 2017.

The first was at the bedside of my 95-year-old grandma whose body was finally failing. She was mostly unresponsive throughout the day. In the evening, I said goodbye and left my parent’s house. Later that night she passed away in my childhood bedroom.

At the end of the month, I left a job of nearly twelve years. It was a special place filled with people who worked tirelessly to help build and protect an amazing culture. Probably a once in a lifetime experience. Saying final goodbyes, walking out of the radio station, and pulling out of the parking lot one last time is something I’ll always remember.

Impactful conversations are what build connection points between you and your audience. But you just can’t share a story without inviting the listener into the conversation. The goal of any on-air break should be to pull the highest percentage of people from the ...

This is a good reminder if you’ve been in radio for a while. New listeners don’t know you or the dynamics or your show… especially team shows. Worse yet, you might be unintentionally ignoring them. It takes effort to include new listeners in every ...

You’d be surprised how many on-air personalities are wandering around in a radio desert wondering if they’re even meeting their boss’ expectations. Some have no clue if they’re good, bad, or somewhere in between. I really hope that you receive ...

There’s a difference between just winging it versus knowing where you’re headed in an on-air break. Let’s agree that most on-air personalities are well-prepared and have at least a general direction of where their conversation is going. Maybe you can ...

Just like show prep can be gathered from social media, I found the inspiration for this week’s article on Instagram. I really strive to share thoughts and ideas that are nicely prepared, delivered well, and easy to implement. This week, however, is different. I ...

Bosses who have a watchful eye on ROI may not like this article. Those who demand more for less just might drive to my house and punch me in the face. It’s a broad generalization, but I’m going to say it anyway: “The quality of what we do in radio has ...

It’s important to be true to yourself on your radio show. Even studies show that people are longing for authenticity and transparency, something that streaming just can’t provide. “Transparency doesn’t mean sharing every detail. Transparency ...

There are necessary interruptions at work. But barging into a radio studio with a real or perceived emergency more times than not is probably not good. Along with the music and imaging, on-air personalities are part of THE actual product. If you think about it, why would ...

Waking up in an unexpected creative slump can leave you frozen in place and unmotivated. You might feel like a gray cloud remains hovering over you for hours, days, and even weeks. And you’re not alone if you’re a creative AND a perfectionist; that can be even ...